Imagine a time when you flick on your television and see a Warwick Audi commercial with Alpha Diallo sitting in the front seat of a sweet A8.
How about a Matunuck Oyster Bar spot with Jeff Dowtin asking you to swing by for some chowder?
Come summertime, you can sign your aspiring hoopsters up to play in the David Duke Summer Camp.
Welcome to the brave new world of open, free markets in college athletics. While no coach, athletic director or collegiate marketing guru wants to touch this time bomb, it’s coming into view with the speed of a Zion Williamson slam dunk.