Everything you need to know about the buildup to the 104th Grey Cup in Toronto can be explained by the screenplay He’s Just Not That Into You, but the CFL still refuses to give up on this one-sided relationship.
Gifting the Grey Cup to Toronto three times in the past 10 years is the social equivalent of sending someone three text messages over 10 days, getting no response, but showing up on their doorstep anyway.
If the city and its greater populace is not interested in the game and the classic Canadiana that accompanies it, then forcing it on them only leaves you looking desperate and too eager.