Wichita State has the best men’s basketball arena atmosphere in the American Athletic Conference, according to a 2018 survey of veteran coaches around the AAC. The crowds at Koch Arena are notoriously raucous.
Last year, WSU invested in a new deejay, DJ Bearfoot, who purposefully avoids the same tired beats heard on shuffle and repeat at American sporting events.
James Graves, or Jj, goes by DJ Bearfoot most days. He’s not a part-time performer. This is his real job. And his music choices can make the difference between an okay game and one that feels like party time.