Gaining a payback worth 40 times an initial investment made just six months previously would sound like the deal of a lifetime to most of a business mind.
Where Moussa Dembele is concerned, however, Celtic are resistant to that idea. Talk of West Ham being willing to pay up to £20million for the French striker has left them unmoved.
Sources insisted no official bid had been received. And it is understood the Londoners’ valuation of Dembele — a Scottish record amount — would still fall well short of the kind of offer likely to trigger any serious negotiations.