Cardiff City are set to sign Callum Robinson from West Bromwich Albion for a fee believed to be in the region of £1.5m.
The Republic of Ireland forward is due to travel to the Welsh capital on Thursday for a medical to complete the deal.
Cardiff manager Steve Morison has been in the market for a striker.
A number of other Championship clubs have also reportedly been trailing the 27-year-old.
Former Aston Villa trainee Robinson has made six league and cup appearances for West Brom this season without scoring.
Last season, however, he was on target 14 times for club and country, including scoring against Cardiff City.