Today we're going to talk about one of the most successful fashion brands that leveraged influencer marketing to scale their business to new heights - Fashion Nova.
From a small boutique in Los Angeles to a global fashion powerhouse, Fashion Nova has taken the fashion world by storm with their affordable and trendy clothing, all thanks to their influencer marketing strategy. So, let's take a closer look at how they did it and what other brands can learn from their success.
It’s all in the numbers …
Over 20 million Instagram followers
Generated more than $400 million in 18 months.