No matter where you look, there is no avoiding the infamous acronym and the bright orange of the UTEP Miners, because sitting on the shelves of local retail stores are eager boxes of UTEP themed Bud Light cans, and with football season just days away, the product has arrived with perfect timing.
This has given the El Paso community an opportunity to show off their pride for the school at cookouts, tailgates and even at home.
What garners media attention to the product, besides the vibrant design, is the exclusive club to which UTEP was invited to.