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As Hayward heads to Boston, Tanner Ainge's campaign suffers on social media

Gordon Hayward is shipping out to Boston.

Hayward, who made his name as an All-Star with the Utah Jazz, announced Tuesday in a blog post for The Players’ Tribune that he will be leaving Utah to sign with the Boston Celtics. Hayward will reunite with Brad Stevens, the current Celtics coach who led Hayward at Baylor.

Fans have had mixed reactions to the Hayward news. One fan went viral for burning Hayward’s jersey.

And Tanner Ainge, son of Boston Celtics general manager Danny Ainge, is feeling the effects of that decision — at least on social media.