This past Saturday, I was given the chance to see The Business of Amateurs at the Calabasas Film Festival. The film, created by former USC football defensive end Bob DeMars, is an examination of the issues surrounding collegiate athletics today. Focusing on civil rights, this documentary challenges the NCAA’s current role in the marketing and selling of their cheapest commodity: amateurs.
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The National Collegiate Athletic Association (NCAA) is one of the most polarizing organizations in the world of sports. Outside of FIFA, there is perhaps no other governing body of sport accused of as much, as frequently, and as often as the NCAA.