Heisman Trophy winner Reggie Bush has filed a lawsuit against USC, the Pac-12 Conference and the NCAA seeking compensation for their use of his name, image and likeness while he was a star collegiate running back decades ago and years after he left the Trojans.
“Reggie Bush received all the accolades a college football athlete could receive during his three years playing football at USC,” a lawsuit filed by Bush’s attorneys Monday in Los Angeles County Superior Court states. “And while Bush received the accolades, Defendants, NCAA, USC, and the Pac-12 Conference received all the money,
“Millions upon millions of dollars of money, all derived directly from Reggie Bush’s name, image and likeness.