“It happens when you’re elite.”
True words spoken by new athletic director Martin Jarmond as he took his time to talk to the UCLA Bruins athletic programs exclusively as the university unveiled their new partnership with Nike and the Jordan Brand, #JUMPMAN.
By now we all know that the UCLA Bruins have partnered with Nike and the Jordan Brand for an apparel deal after UCLA’s previous athletic company partner, Under Armour, pulled out of their deal with the university earlier this summer. Jarmond, just a few months on the job has pulled out all the stops and signed a deal in principle with Nike and the Jordan Brand.