Former UCF kicker and YouTube star Donald De La Haye Jr., who was at the heart of the name, image and likeness debate after suing the school over losing his scholarship after he refused to stop posting to his YouTube channel that generated revenue, has reportedly signed with a talent agency.
De La Haye caught the attention of the NCAA for his football-themed YouTube channel where he generated revenue through advertising. He offered to demonetize videos specific to UCF football or his time as an athlete, but the school said he was prohibited from having videos “based on athletics, reputation, prestige or ability” on his channel.