Manchester United are withstanding the fall-out from the coronavirus crisis because of a massive £173million revenue from sponsorship deals.
United have faced criticism over their worldwide network of commercial partners that has grown substantially since executive vice-chairman Ed Woodward joined the club in 2005, bordering on ridicule when it comes to the so-called 'noodle deals in Asia'.
But after Norwich City and Tottenham joined Newcastle in furloughing staff as Premier League teams struggle in the face of the global pandemic, it emerged that United's commercial operation has bolstered the club at a time when matchday revenue has dried up.