Mauricio Pochettino has not tried to dodge the glamour of Real Madrid as he limbered up for this fixture.
There have been no attempts to pass it off as just as another game when the European champions have a dozen grand trophy replicas shimmering inside their museum.
His public addresses have been liberally sprinkled with accolades for the 'best team in the world', 'biggest club in the world' and 'best player in the world' in reference to Cristiano Ronaldo.
He has told his audiences that his Tottenham team will be ready for the challenge and told his players that to play in the Bernabeu Stadium was a 'dream' and a footballing 'baptism'.