In the 1970 World Cup Pele's strike partner was Tostao, one of the brightest players ever to represent Brazil. They first lined up together in 1966, when Brazil began their preparation for that year's World Cup close to Tostao's home town. He introduced his father to Pele -- and was amazed to see his father break down in tears. "It was as if he was meeting his God," Tostao, still astonished, told me many years later. So the idea of Pele being something like a religious icon is nothing new.