The Toronto Raptors shattered the NBA’s Canadian television audience record during the decisive sixth game of the Eastern Conference final.
Sportsnet says an average of 3.1 million viewers tuned in for Toronto’s win over the visiting Milwaukee Bucks on Saturday night.
That is well above the previous mark, set in Game 7 of the second round against the visiting Philadelphia 76ers when an average of 2.2 million watched Kawhi Leonard hit the winning shot for Toronto at the buzzer.
Audience levels for Game 6 against Milwaukee peaked at 5.3 million at 11:10 p.m. ET, just as Toronto was booking the franchise’s first trip to the NBA Finals.