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Sustained Blue Jays audiences could push future budget

Related Topics: Tony LaCava, Toronto Blue Jays

If you build it, they will come. Or at least they’ll watch.

After the Blue Jays saw their attendance and television numbers spike from July to October last season, Blue Jays fans took issue with the fact that these excess profits were not directly invested back into the baseball team.

Unfortunately, the equation is not as simple as $10 million in excess income creating $10 million in excess budget for player personnel. From a business standpoint for Rogers and the Blue Jays management, it is important to recognize that those few months represented an outlier from the past decade.