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The Blue Jay Hunter · May 1, 2015

Flashback Friday: Joe Carter's "Milk's a Hit" Commercial

Everyone knows that milk does a body good. And if you want to grow up to be big and strong and become a baseball player just like Joe Carter, you need to get your daily glass of milk. How many parents said that during the 90's?

A mighty hat tip to Retrontario for unearthing this beauty from 1993 - the focus of this week's Flashback Friday feature, it's Joe Carter's famous "Milk's a Hit" Commercial.

The ultimate goal for this campaign was just to get kids to drink more milk, and of course the allure of having Joe Carter as a spokesperson probably helped. So how did the whole campaign go down? Here's a brief summary via Strategy Online:

Full story at The Blue Jay Hunter

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