1. What are we doing?
Every day it seems there is another “story” aggregated across the sports media landscape that has absolutely no grounding in reality.
Let me be clear about something off the top. I aggregate. Sometimes I create clickbait. I enjoy covering absurd sports stories. But when I write about something, I do my best to make sure it’s factually accurate. Or at least I tell my audience that something is clearly fake before continuing to write about it.
But it seems we’ve reached the point where anything and everything gets aggregated across the web, whether it’s true or not.