Verizon Communications has signed an exclusive content and marketing partnership with the National Basketball Association that will bring daily league highlights, new original series and access to some live games to its new mobile video streaming service Go90.
The deal, to be announced Wednesday morning, also establishes Verizon as the official wireless provider of the N.B.A. As part of the agreement, Verizon will become the title partner of the NBA All-Star Slam Dunk contest and a partner of the NBA Draft. Terms were not disclosed.
Verizon introduced Go90 about a month ago with a lineup of live events, prime-time television and original web series from networks including Comedy Central, Food Network, ESPN and the NFL Network.