UConn star Paige Bueckers has added another Name, Image and Likeness deal to her resume after agreeing to become the first student-athlete ambassador for the education platform Chegg.
The company announced the partnership on Thursday ahead of UConn’s Final Four matchup against Stanford on Friday. Bueckers, the 2021 National Player of the Year, will work with Chegg’s non-profit arm Chegg.org to raise awareness for the issue of student hunger.
Aided by hunger relief and food recovery company Goodr, the partnership’s efforts will begin during Final Four weekend in Minnesota with the inaugural launch of a free pop-up grocery market in Minneapolis, Bueckers’s hometown.