Sports Illustrated has announced the launch of SI Tix, a new ticketing platform offering a new model featuring a $10 flat transaction fee for sporting events, concerts and theatre ticket purchases.
“With live events poised to make a triumphant return, our goal for SI Tix is to disrupt the ticketing industry in a major way with a platform created specifically for fans,” Corey Salter, chief operating officer of Authentic Brands Group, owner of the Sports Illustrated brand, said. “After an unprecedented year that rocked the sports and entertainment worlds to the core, we are thrilled to be the first media company ever to launch a ticketing platform and are excited to be the first service to offer a $10 flat fee.