The Rams unveiled a new logo on Tuesday afternoon featuring a blue and yellow design.
The new colors are called Rams Royal and Sol, which COO Kevin Demoff said mirrors "the vibrant, sunny optimism of southern California life." Los Angeles released its new look in a video online, and Demoff said the team originally planned to unveil it in a public ceremony. However, the Rams ended up revealing the logo and colors online due to the coronavirus outbreak.
Los Angeles has spent years working on its new design. Fans grew increasingly curious over the team's new look after a logo was leaked online earlier this month.