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Ramifications of Kirk Herbstreit’s Joining Amazon, ‘Thursday Night Football’: TRAINA THOUGHTS

1. Amazon was not going to be denied.

The streaming service, which has exclusive rights to Thursday Night Football beginning this season, was determined to land marquee names for its booth and it appears it finally got one.

Andrew Marchand of the New York Post reported last week that Amazon had interest in hiring ESPN’s Kirk Herbstreit to be its TNF analyst. And today, Peter King reported today that Amazon had a deal in place with Herbstreit.

Amazon is clearly seeking instant credibility with its broadcast team.