Access to our favorite players has improved to the point where we feel it socially acceptable to weigh in on every major decision in their lives. We comment on baby pictures and engagement photos like hawkish in-laws. We criticize their personal political stances like lurking Facebook uncles. We absolutely feel free to point out perceived shortcomings in their play, exorcizing the Bad Sports Parent that resides inside all of us.
All of that is (mostly) harmless, well and good. Or, in the eyes of the modern, privacy-starved athlete, simply part of the job with which they are forced to live.