Construction for the 2019 Pan American Games is way behind schedule. But that’s a secondary problem.
The quadrennial event in Lima, Peru, has no sponsors, no marketing and is relying on a $1.2 billion budget financed by the national government.
”This is the biggest challenge I have today – the sponsors,” Neven Ilic, the president of the Pan American Sports Organization, told The Associated Press. ”Now we have to go to the market to find sponsors.”
Peru is organizing the largest sports event in its history – in the wake of the worst flooding in recent memory.