When the story dropped this week about Tom Brady’s latest Los Angeles-related venture, it thumped into the free agency grist mill like a tactically lobbed hand grenade — just six days from the legal tampering window for NFL teams and right into the center of see-sawing rumors about the future plans of the iconic New England Patriots quarterback.
The timing, as with so many recent incidents that have stoked Brady speculation, was impeccable and impossibly coincidental.
The 199 Productions announcement, which rolled out in the Hollywood-centric media outlet Deadline, had a familiar and very planned residue to it.