ATLANTA — You’ve probably heard and read about Overtime Elite—the recently founded, Atlanta-based basketball academy that’s billed itself as a “transformative” new pathway for teenage basketball prospects. It’s an alternative option to college basketball and the G League’s Ignite program that pays its players and offers them a holistic on- and off-court education.
Overtime began as a popular social media platform that featured player highlights and focused on high school athletes. But after raising tons of money—including funding from Jeff Bezos, Drake and a host of NBA stars—Overtime shifted gears and planted its flag parallel to the increasingly amorphous high school basketball space.