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Only Russell Wilson could sell balls of bread as educational

Related Topics: Russell Wilson, Bread

In an apparent attempt to quite literally become the "coolest thing since sliced bread," Eat The Ball has entered the market. The concept? Bread. Molded into balls. Sports balls and Earth balls. Imagine your favorite Nerf® toy, but it's bread.

And now it's endorsed — of course — by Russell Wilson.

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Which means you are in for a treat, and not just of the all-natural, yeasty variety. Wilson, who is simultaneously loved and reviled for his corny, inspirational quotes will have you believe this bread is revolutionary.