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Ohio State QB C.J. Stroud Lands $150K Bentley in New NIL Deal

C.J. Stroud will be riding in style thanks to his latest name, image and likeness deal.

The Buckeyes quarterback partnered with Sarchione Auto Gallery where he will promote the car dealership on social media as well as make public appearances at the business. As a result of his partnership, Stroud will be driving a pre-owned Bentley Bentayga.

Athletes First, that agency that represents Stroud in his NIL ventures, reached out to the Canton, Ohio-based dealership to express interest in a partnership. Stroud becomes the first Ohio State player to partake in a partnership with the dealership since NIL deals with college athletes became official in July 2021.