NCAA president Mark Emmert is far from the most popular person in the sports world following a comment he made today at the Sports Business Journal Intercollegiate Athletics Forum.
Emmert's organization has undergone some radical changes this year, none more so than the revamped rules over athletes' name, image and likeness, which allows them to profit off of sponsorships and other opportunities while in school.
With those opportunities come numerous complications and other issues to work through, for sure. The effects have been pretty swift, and this offseason we've seen a crazy leap forward in coach pay, at the same time that players are cashing in for the first time.