NBA team owners are expected to vote this week on an initiative to launch a professional basketball league in Europe, Sportico's Scott Soshnick and Eben Novy-Williams report.
The proposed league would be comprised of eight to 10 teams and aims to expand basketball's presence across Europe and capitalize on the sport's popularity by being more involved in the economics of its growth overseas. The NBA estimates that the market for basketball in Europe and the Middle East could generate up to $3 billion in annual revenue.
Franchises in cities such as London or Paris could sell for at least $500 million, according to Sportico.