NASCAR is unveiling cars that will feature LGBTQ+ logos on them in honor of June’s Pride Month for this weekend’s Toyota Save Mart 350 race.
This comes after NASCAR partnered with the Carolinas LGBT+ Chamber of Commerce in January for the 2022 season. The racing league also became the organization’s Diversity, Equity & Inclusion partner for this year.
The first pictures of Alex Bowman’s car for Sunday’s race were released on Wednesday. The car details include logos for Ally Bank’s LGBTQ+ employee resource group, a group for the national bank that promotes and supports inclusion practices for members of the LGBTQ+ community.