Jerry Jones is far more interested in seeing the Dallas Cowboys win a Super Bowl than he is in selling the storied franchise.
"I know that I wouldn't sell the Cowboys for $10 [billion]," he said, per Josh Schafer of Yahoo Finance. "I'll book it. I would not. Of course, I’m not interested in selling the Cowboys. … And then you have the fact that I bought the Cowboys not to make money, at all. ... What I wanted to do was coach football."
This article will be updated soon to provide more information and analysis.