While DraftKings and FanDuel are known mostly for daily fantasy sports games, the company formed by their impending merger is eyeing a larger share of the season-long fantasy sports market, according to multiple reports.
Conversely, websites like Yahoo, ESPN and NFL.com could become bigger players in the DFS space once legal and regulatory issues are worked through, Scott Sher, an attorney for FanDuel, told the Wall Street Journal.
So while conventional wisdom holds that mergers hinder competition, the Draft Kings/Fan Duel union may actually increase options for fantasy players.
News that the companies were planning to combine broke in June, but a formal announcement was made Friday.