The Salvation Army saw a sizable spike in donations Monday attributable to Ezekiel Elliott's viral touchdown celebration, but some of it also came from his own wallet.
Still under 24 hours after Elliott leaped into the charity's trademark giant red kettle following a score Sunday night against the Buccaneers, the Cowboys running back took to social media and pledged $21,000 to the cause.
I'm giving $21k to @SalvationArmyUS to help others. Your $21 feeds a family for 3 days. Donate at https://t.co/fSQrWCc0zJ#ZekeKettleLeap pic.twitter.com/J8zGJ7Cei3
— Ezekiel Elliott (@EzekielElliott) December 20, 2016
Earlier Monday, the Salvation Army told ESPN.