ORLANDO MAGIC PRESS RELEASE
ORLANDO — The Orlando Magic will have the power of pixie dust in its court starting next season, as Walt Disney World Resort becomes the basketball team’s first jersey sponsor. Starting with the 2017-18 NBA season, fans will feel the magic when the Disney logo is added on players’ jerseys as part of this expanded relationship.
“With Orlando as our hometown, magic has always been a key strand of our DNA,” said Orlando Magic CEO Alex Martins. “This expanded agreement with Disney brings our story full circle and represents the coming together of two dynamic organizations that have become synonymous with Orlando.