AMES, IA - FEBRUARY 22: Head coach Chris Beard of the Texas Tech Red Raiders coaches from the bench in the first half of the play against the Iowa State Cyclones at Hilton Coliseum on February 22, 2020 in Ames, Iowa. (Photo by David Purdy/Getty Images)
When it comes to the second month on the calendar, the Texas Tech basketball program has been less than spectacular during the Chris Beard era.
In the game of college basketball, it’s all about March. But life can be far easier in the postseason if a team plays well in February.