AUSTIN, Texas -- Texas will be raising football season ticket prices by $13 per game next season as the program, already one of the richest in the nation, tries to meet rising costs.
Athletic director Chris Del Conte announced the price increase this week in his annual campus town hall, where he detailed the program's expected finances upon final approval of a landmark $2.8 billion lawsuit settlement that lays the foundation for players to receive money directly from their schools.
Texas will have nearly $30 million in new costs and about 200 new scholarships across all sports, Del Conte said.