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Longhorns Daily News: Texas, Texas A&M reveal new Lone Star Showdown sponsor

Cotton Holdings has been announced as the new sponsor for the Texas Longhorns and Texas A&M Aggies’ renewed Lone Star Showdown matchup on the gridiron.

“This sponsorship agreement, in collaboration with Texas A&M Sports Properties and Longhorn Sports Properties, signifies a new chapter in the fierce competition between the Texas A&M Aggies and the Texas Longhorns,” said Cotton Holdings in a news release.

Cotton Holdings describes itself as a “leading infrastructure support services company for public and private entities” in the U.S.

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