Interactive online technology allows patrons to see and select stadium seats.
For the first time, Texas Football season ticket members have the opportunity to select their seat locations during an exclusive "ticket relocation and upgrade experience" (TRUE). With new, interactive technology, season ticket members now can see available seat locations and make the decision to move or upgrade seat locations and choose their parking.
"With the new seat selection process, we saw an opportunity to really improve the fan experience," said Steve Patterson, Texas Men's Athletics Director. "The Ticket Relocation and Upgrade Experience (TRUE) gives all our fans a simple way to select where they would like to sit, based on any available seat in the stadium and their Loyalty Points.