Seven years ago, Texas A&M announced a partnership with Anheuser-Busch to be the beer sponsor for premium areas at Kyle Field and Olsen Field at Blue Bell Park. Three years later, beer and wine sales were extended to non-premium space in Kyle Field for the first time.
But today, the athletic department announced a new partnership, this time with Molson Coors. The most visible part of this change will be the beverage availability at A&M athletic events. According to the press release, “Coors Light and Twisted Tea will both be visible parts of the gameday experience at all Texas A&M Athletics facilities, including Kyle Field, Reed Arena and Olsen Field at Blue Bell Park.