February 27, 2025 marks a major transformation for the WTA, as the organization undergoes a complete rebranding across its website, social media channels, and other platforms. This is the most significant overhaul since the last redesign in late 2020, and it brings a striking new look to women’s professional tennis.
A bold departure: Goodbye purple, hello green
This is not just a tennis court. This is our stage to rally the world. #WTARallyTheWorld pic.twitter.com/qA64VMcNcX
— wta (@WTA) February 27, 2025
One of the most dramatic changes is the departure from the iconic purple color scheme.