In celebration of Barbie’s 65th anniversary, Mattel, Inc. announced today the creation of one-of-a-kind Barbie dolls honoring nine exceptional athletes worldwide, including the iconic American tennis player Venus Williams. This initiative aims to inspire young girls by showcasing role models who have shattered barriers in their respective sports.
Krista Berger, Senior Vice President of Barbie and Global Head of Dolls at Mattel, emphasized the importance of sports in fostering self-confidence and ambition among young girls. She highlighted the significance of recognizing these athletes, stating, “By shining a light on these inspirational athletes and their stories, we hope to champion the belief that every young girl deserves the opportunity to pursue her passions and turn her dreams into reality.