Long-time Evian representative Maria Sharapova merged her love of fashion, ecology and Evian water in an extravagant custom dress designed by Iris van Herpen for The Fashion Awards 2021.
Making clothes from recycled plastic bottles is increasingly popular. In the world of tennis, Adidas is the most famous for incorporating recycled ocean plastic. Their high-performance PrimeBlue garments include Parley Ocean Plastic, as part of their continued effort to completely phase out the use of virgin polyesters by 2024.
Elegance and plastic bottles have absolutely nothing in common, but Dutch designer Iris van Herpen bridged that big gap and created a sophisticated, youthful, and futuristic gown for Maria Sharapova’s red carpet appearance at the Royal Albert Hall in London.