This week, Maria Sharapova released a series of retro-inspired photos to promote Bala, a brand that combines fitness and style by offering a range of beautiful weights and accessories. This is the Russian’s first shoot with this company that she decided to financially back on Season 11 of Shark Tank.
Those of you who are in LA may come across Maria Sharapova x Bala posters around town.
Besides investing in Bala, Sharapova also took on a role of a strategic and creative partner to the brand.