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S.W.A.G. coordinator is the ’magic’ behind Temple football’s brand

Related Topics: Matt Rhule, Graduate assistant

Outside Dave Gerson’s office, where his name tag is supposed to be, is a yellow sticky note. Scribbled on the note is the word “SWAG.”

Gerson, who has been with the football program for the past six seasons, was a graduate assistant in football operations for former coach Matt Rhule last year.

On Feb. 13, coach Geoff Collins made him the first S.W.A.G. coordinator in college football.

“I don’t know who did it, but it’s funny because I’m the one who makes the name tags around here,” Gerson said of the sticky note. “I just haven’t gotten around to it yet.