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Rays stadium might be the answer to Ybor City identity crisis

YBOR CITY — The Tampa Bay Rays like Ybor City for a new ballpark. So do political and business leaders working to make it happen here. The project would pour hundreds of millions of dollars or more into an area centered on the district’s southwest corner.

And it would open yet another chapter in the story of efforts to find a lasting identity for Ybor City, the area of just under a square mile stretching roughly from Nebraska Avenue east to 22nd Street, from Interstate 4 south to Adamo Drive.

Campaigns have been launched in modern times to brand Ybor City as an artists district, an entertainment district, a commercial and retail center, and more recently, a hip place to live.