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How the Tampa Bay Buccaneers are observing the NFL's 'My Cause, My Cleats' campaign

TAMPA -- On Sunday, as the Bucs play the Chargers in San Diego, some of their cleats may stand out from the usual pewter and red, loudly and proudly.

The quarterback is sporting powder blue high-tops. One defensive back is wearing gray-and-green cleats, and the kicker, punter and holder are wearing matching tie-dyes.

The NFL, which usually mandating its uniforms be rigidly uniform, is allowing players to wear customized shoes as part of its "My Cause, My Cleats" campaign. Several Bucs players are proud to raise awareness for causes that are important to them.

"The players are always good about supporting their charities," said head coach Dirk Koetter, who has a slideshow of players' community involvement each Wednesday during team meetings.