The Tampa Bay Buccaneers public relations staff has won the Pete Rozelle Award from the Professional Football Writers of America for its work in a Super Bowl-winning season that included the free agent addition of quarterback Tom Brady.
The staff of Nelson Luis, Michael Pehanich, Chris King, Andrew Holman, Danielle Burns and intern Jake Spitz is the 32nd Rozelle Award winner. It's the third time Tampa Bay's PR staff has been honored. The others were in 1998 and 2003.
The Rozelle Award is given to the NFL public relations staff that consistently strives for excellence in its dealings and relationships with the media.